What Inspires Us

At YUOH, we don’t just create fragrances, we craft moments.


Each scent is a story, drawn from the quiet whispers of nature, the depth of emotion, and the subtle beauty of life’s most fleeting moments.


Our vision is to transform every fragrance into a living experience, where each spritz invites you into a world of unique memories, a distinct atmosphere, and a feeling that’s yours alone.


Inspired by the essence of time, every YUOH fragrance is designed to evoke a rare moment, a feeling that is as unique as the person wearing it.